BUSINESS DEVELOPMENT FOR MANUFACTURERS
​Fractional sales management
Manufacturing Salespeople come from a variety of backgrounds – operators and engineers from your factory floor, your office workers, and salespeople without a manufacturing
backstory. Often they work without professional sales leadership.
A fractional sales manager can provide direction, give support, troubleshoot, train, and strengthen a sales team at a fraction of the cost of a full time VP of Sales.
New partnership development
Many manufacturers sell their capacity through partners. Custom window manufacturers take orders from custom window installers and other contractors. Auto part manufactures make the parts assembled by carmakers.
We can help you find new partners, do the initial introductions, and establish profitable relationships with them.
Market exploration and expansion
Are there other markets that could use your existing products? Could your company be making other things with your existing expertise and equipment?
We can help you exploit the markets and your capabilities.
Sales training for engineers and makers
Manufacturing salespeople come from a variety of backgrounds – operators and engineers off the factory floor, office workers. They haven't received the same kinds of training as a career representative.
We can help you build a strong sales process and train your existing sales team to do a better job at each step of the sales process.
De-pigeonholing
Do you make several things, but your customers have pigeonholed you as a supplier of just one thing?
We can help get you de-pigeonhole and increase your average sales-per-customer.
New customer development New customers like the ones you have, and new types of customers
Done-For-You Outreach to potential new customers.
Training your staff to do outreach to potential new customers.
Trade shows
Booth lead – when all reps are techs.
An experienced “extra pair of hands” to help your existing team.
On-demand Co-pilot for your salespeople and sales manager
​Available to provide experienced answers to the most common questions:
How do I….? What do I say if…..? When should I….? What if they….?
Many manufacturers sell through distributors
Done-for-you establishment of new distributors or distribution network.
Train your staff to do outreach to new potential new distributors.
